PABLO: A 72HR POP UP IN MELBOURNE + SYDNEY SHOT FOR VOGUE
If you are all about Kanye or The Life of Pablo, you might have spent 8 hours or more of your weekend lining up at his Melbourne or Sydney pop up merch stores. Waiting to get your hands on his sort after bombers, sweaters, caps and tee's. A global activation with 12 locations, people were generally motivated by a love for Kanye, but also just to be connected with something so cool.
We went along in both cities not interested in the Merch offerings or waiting in line, but keen to check out the people that were there and what they were wearing.
Check out the full gallery on Vogue.com.au. xxx